“Ideaword” (Գաղափարաբառ)

The Foundation launched this special initiative to discover a “Concept Word”—a single term that could encapsulate the essence of collective strength and the national agenda.
From over 300 applications, 238 entries met the initial criteria for evaluation. Although the jury concluded that no single word fully satisfied every stringent criterion to be the definitive “Ideaword,” three powerful concepts were selected for recognition:

“Vogezen” (Ոգեզէն) — Spirit-Armed | Submitted by Ishkhan Gevorgyan
“Hayrenater” (Հայրենատեր) — Owner of the Homeland | Submitted by Elen Avanesyan
“Azatatench” (Ազատատենչ) — Freedom-Aspiring | Submitted by Ara Saroyan

In a gesture of communal support, winner Ishkhan Gevorgyan donated his prize fund to the “Vogezen” organization, which works to establish a comprehensive defense and security system in Armenia.